It’s firing Friday for Wal-Mart’s top marketing exec Julie Roehm, and subordinate Sean Womack who allegedly were engaged in personal relationship.
Other allegations for Roehm included inappropriately accepting gifts from vendors and showing favoritism.
The big news though, is that Wal-Mart overturned it’s previous commitment to Draft FCB, which PRpulp commented on back in November.
Here’s The New [...]

How well does it work?

Be careful with new features on products. People will actually use them and tell the world about their experiences. Today, it’s easier than ever to do so.
In this case, the new feature adds up to $5,000 to the already hefty $60k+ price tag. Based on this popularly [...]

Last night PRpulp attended a presentation at Boston College by a couple of folks on the executive team of eons.com; including CEO Jeff Taylor, who is more famously known for that little job seeking company called Monster.com.
Besides getting of to a rocky start (they were about 20 min. late), it was a fairly interesting presentation. [...]

There’s some new talk on the ad block these days. The thing is, it’s nothing new.
Since the first banner ad was uploaded to a Web page, there’s been a raging debate about what’s effective and what’s not. We’ve lived through ridiculously annoying pop-ups and SPAM beyond belief. We continue to deal with [...]

NHPR reported this morning that Plymouth State University staff member, Casey Bisson, won a $50,000 prize for developing software that will make it easier for search engines to pick up on and index library assets. Part of the deal is that it needs to be released as open source so that other institutions can [...]

WSJ announced its redesign today by famous newspaper designer Mario Garcia.

Source: The New York Times
Here’s Newsdesigner.com:
The move to a 12-inch-wide front page brings the Journal in line with most American broadsheets (except The New York Times, which makes the switch next August) and is expected to save Dow Jones $18 million a year.
Executives and advertisers [...]

Well, not in the physical sense.

A debate has been brewing over a proposed label design for Santa’s Butt Winter Porter between the company that would like to sell it, Shelton Brothers, the State of New York, and Maine Bureau of Liquor Enforcement.

Last year, the company had similar problems with the label design for Seriously Bad [...]

The New York Times reported that starting today Yahoo and Reuters will be accepting user-submitted photos for possible syndication across Reuters.com and Yahoo’s news site.
The service is called You Witness News and according to the site, it’ll start accepting uploads tomorrow.
The concept is nothing new – local broadcast affiliates have been accepting user-generated content for [...]

This you have to watch:

Via AdFreak, American Copywriter.

Boo-ya!

Source: MSNBC
According to Bacon’s Navigator newsletter, Jim Cramer, the notoriously over-caffeinated stock guy is saying goodbye to his radio show “Jim Cramer’s Real Money.”
Cramer, one of the co-founders of TheStreet.com, will instead shift his focus to creating multimedia programming for the Web site. Cramer also serves as the host of the financial show Mad Money [...]