PRpulp Home

Loading...

Archive for the 'Design' Category

Does design influence circ?

Saturday, November 4th, 2006

Apparently not…
Mark Friesen over at Newsdesigner.com has a nice post that charts redesigns of newspapers against circulations.
The takeaway: aside from from those in the U.K. (with a much more attentive audience), redesigning a newspaper isn’t going to reverse a declining circulation.
Here is a look a the U.K. marketplace where things are looking a bit brighter:

NOTE: [...]