This you have to watch:

Via AdFreak, American Copywriter.

Don’t jump right back into things today without greasing-up your hand-eye coordination with the OfficeMax “Don’t Shoot Your Eye Out” game.

Check it out at www.dontshootyoureyeout.com
Games are becoming a popular way that companies choose to advertise. Why? Consumers are able to have a more interactive experience with the brand. It enables people to [...]

Turkey overcooked? Relatives fighting? Wine from a box?
Escape with some festive links from the blog world.
Some old school ads from Jetpack:

“Happy Thanksgiving, Aristocrats”

“Thank God for Underwear”

From MAKE:

“Make your own turkey“

Following in Google’s footsteps, Yahoo! announced today that it has formed a strategic partnership with more than 150 newspapers to cross-advertise and streamline the process by which local content gets organized on the Web.
They’re going to test the waters with recruitment advertisements getting posted to HotJobs – a Yahoo! property.
After that, they’ll start tackling more [...]

According to Consumerist:
You knew it was coming. Apple has said goodbye to Justin Long A.K.A. “Mac”, whom Seth Stevenson of Slate called:
“…Just the sort of unshaven, hoodie-wearing, hands-in-pockets hipster we’ve always imagined when picturing a Mac enthusiast. He’s perfect. Too perfect. It’s like Apple is parodying its own image while also cementing it.”
Here’s one of [...]

Having received three solicitations today for in-stream advertising on Web videos, we feel compelled to bring to light some data from Forrester via Adweek:
More than 80 percent of Web video viewers polled by Forrester Research called in-stream ads—placements that appear before or after clips—”annoying” and 75 percent said they ignore them.
Less-intrusive advertising, such as placements [...]

Google announced today that it will begin offering ad buys in 50 papers as a part of a test with its AdWords clients.
The New York Times is one of the papers that will be participating in the pilot, along with The Washington Post and Boston Globe (owned by NYT), and The Wall Street Journal among [...]

We don’t dwell much on the musings of agency life here at PRpulp, but one ad/marketing agency has been sticking out recently to which we thought we’d throw a bone.
We’re not as excited about its latest new name, DraftFCB, but rather the impressive win of Wal-Mart’s $563 million account. Here’s BusinessWeek:
Draft’s team bowled the [...]

PR pros have many tactics up their sleeves. Sometimes, it’s necessary to take the leap from world of earned media to paid media in order to guarantee the placement and accuracy of communications messages.
Advertising goes beyond pushing product. It is often used to fulfill regulatory requirements such as public notification of stock transactions [...]

A colleague sent this video from the England vs. Croatia Euro qualifier.

A couple of interesting things going on here.
1.) Very cool use of dynamic advertising, but reminiscent of the feeling you got when that AIM banner ad starting playing a clip from a trailer.

Dynamic advertising like this in sporting venues affords many benefits [...]