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Flickr fun

May 7th, 2007
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If you haven’t been over to Flickr in awhile, you’re due for a visit.

We recently did a freelance shoot for Oceanside Building & Realty, which has a luxury home for sale and used Flickr to quickly and easily share the results.

Flickr makes it really easy to add a badge like this to your blog or site.

www.flickr.com

Plus, you can snap photos to a map – a great tool for real estate folks. Did we mention that’s it’s completely free?

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$$ from the trash can

April 29th, 2007
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Trashball

The stories about people who make money from others’ garbage never get old. Take this one from today’s New York Times:

Litter speaks to Mr. Goodwin, 37, a studiously disheveled art school dropout, and, to his patrons, apparently, who drop their quarters into a couple of gumball machines around town that dispense plastic capsules containing pieces of trash personally selected by the artist.

Success has not changed Mr. Goodwin. Though he has recently announced on his blog that he will ship internationally, he is not raising his price of 25 cents a Trashball. (He pays about 4 cents each for the capsules.) Nor does he plan to quit his day job as a truck driver for a junk hauler.

Head over to Goodwin’s blog for pull tabs, random photos, and other interesting junk.

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The afternoon squeeze: Forbes’ Wiki Org Chart

April 28th, 2007
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Org Chart Wiki logo

Forget battling with autoshapes in MS Office and Visio – now Forbes.com is offering a Wiki org chart maker.

With the turnover of executives being so high, it’s hard for research and media organizations to keep up with who’s in what position. We’ll see if the collective Web community can do a better job.

See if your company is there or browse publicly traded ones if, ya know, get the hankering for checking out some org charts in your spare time.

Via Lifehacker.

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The death of Don

April 11th, 2007
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There’s not enough good PR tactics that can save Don Imus from the fallout associated with his recent racial statements against members of the Rutgers women’s basketball team.

Today MSNBC announced that it’ll be dropping the simulcast of his radio show. CBS said that it is still sticking to the two-week suspension. People back at the network were starting to feel pressure from two top advertisers: GM and American Express, which added to the list of concerned companies such as Staples and P&G.

From MSNBC:

Effective immediately, MSNBC will no longer simulcast the “Imus in the Morning” radio program. This decision comes as a result of an ongoing review process, which initially included the announcement of a suspension. It also takes into account many conversations with our own employees. What matters to us most is that the men and women of NBC Universal have confidence in the values we have set for this company. This is the only decision that makes that possible. Once again, we apologize to the women of the Rutgers basketball team and to our viewers. We deeply regret the pain this incident has caused.

No tears from us.

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NYC condoms: Get some.

April 10th, 2007
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NYC Condom

We saw the NYC Condom campaign and thought it’d be worth a post. It’s edgy, speaks to a target audience, builds upon a widely known brand (NYC subway), and isn’t offensive to non-targets.

We’re just jealous because one of us proposed the double-entendre slogan “Get some” for a student organization back in college.

Check out the site when you get a sec. And, if you’re in Manhattan and need some free rubbers, well now you know where to go.

NYC Condom product shot

NYC Dept. of Health gets an A in health class this semester. Nice work.

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Those fashionable Brits

April 9th, 2007
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Talk about a photo opp from last week:

British soldiers
Agence France-Presse — Getty Images

We just had to repost this:

The sailors were brought to the palace to meet with the Iranian president before being released. The sailors were given suits but no ties, because ties are considered a Western extravagance. You know, as opposed to living in a palace.

The big story, Iranian President Mahmoud … has released those 15 British captive soldiers. He released them after they were held hostage for 13 days. Or, as we call that in this country: JetBlue.

From Jay Leno, NYT.

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Controversial products get PR

April 8th, 2007
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There are some controversial products that get some serious PR. In general, controversy can be part of a sophisticated PR arsenal. It’s risky, however, so be sure that you know what you’re getting into before you consider employing.

Here’s an example of a product that was featured in today’s business section of The New York Times.

Cross brush

From the distributor’s Web site:

the cross brush is an emotionally complicated product. for people with ties to christianity, the brush represents an unorthodox, even disrespectful manipulation of a revered symbol. touching a dirty floor with a cross is grade A defacement in certain circles. i think, though, that it can be seen as an example of how the christian cross is constantly being re-interpreted by different cultures. in the early 21st century, this vaguely troubling, slightly wrong-shaped object poses a lot of questions about shared values. it’s also an amusing visual pun of the phrase “cleanliness is next to godliness”, and fun to have around as an engaging (and sometimes shocking) conversation piece. its 16″ x 10″ size also provides a large surface area for scrubbing, if you’re inclined to pay your penance that way.

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Blogging code of conduct proposed

April 8th, 2007
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From the Web 2.0 chieftain and the father of Wiki comes some proposed blogging guidelines.

1. Take responsibility not just for your own words, but for the comments you allow on your blog.
2. Label your tolerance level for abusive comments.
3. Consider eliminating anonymous comments.
4. Ignore the trolls.
5. Take the conversation offline, and talk directly, or find an intermediary who can do so.
6. If you know someone who is behaving badly, tell them so.
7. Don’t say anything online that you wouldn’t say in person.

This comes in the wake of Kathy Sierra’s disclosure of what’s been going on over at her blog recently.

We will be adhering to these standards here at PRpulp and encourage you and your organizations to do the same.

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Campaign ‘08 logos start to surface

April 3rd, 2007
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And they’re off…logos and all.

Here’s Hillary’s:
Hillary\'s logo

Obama’s:
Obama\'s logo

Rudy’s:
Rudy\'s logo

Edwards’:
Edwards\' logo

We couldn’t help but notice how much more 2.0 Edwards’ site was then the rest. What to think of it? Well, judging from this, a little bandwagony and kool aid drinky.

Edwards goes 2.0

But then we came across McCain’s and decided that McCain Space was just…so…inviting…

McCain Space

Well, if those guys are doing it, why can’t Mitt?

Mitt Romney

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EMI goes “free-for-all” on iTunes

April 3rd, 2007
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EMI Apple deal
Alastair Grant/Associated Press

Papa Jobs’ love letter must’ve had an influence on the good people over at EMI.

Yesterday, The New York Times reported that EMI will no longer be deploying DRM (digital rights management) on the music files that it sells via iTunes. The trade-off? $.30/song more.

The issue of DRM has been one of the most hotly debated topics in the music industry since it sparked on to the scene by Napster and other peer-to-peer MP3-sharing systems.

Today there are several different approaches that music labels use to try and prevent others from mooching off the guy next door’s wad of tunes in his iPod. Sony failed miserably, some prevent use on other devices all together, others can be cracked in seconds.

So as the RIAA is out there trying to stop students from swapping music around at Universities, today’s announcement is somewhat of an admission of defeat.

The math probably went something like: we know x% of people who get access to a music file are going to swap it with an average of x.xx people over a certain period (factoring in those who purchase a file may have different swapping ethical standards), so the premium that we could charge ($.30 in this case, plus they’re offered at higher sound quality) could actually create incremental demand from those who want to legitimize his/her right to swap, and make it work such that it offsets assumed losses from those who won’t buy the song now with those who won’t buy because of the higher price actually allows EMI to break even or make even more money than the status quo.

From the article:

Mr. Nicoli said early market tests showed EMI that consumers widely preferred to buy songs without copy protection, even at a higher cost. Unrestricted tracks outsold the others at a rate of 10 to one, he said.

Steve Jobs, the chief executive of Apple, who shared the stage with Mr. Nicoli for the announcement, predicted that half of the songs available on iTunes would be sold without restrictions by the end of the year. None of the other three major record labels, which with EMI account for 70 percent of songs sold today, have said how they might react.

But then again, we’re just PR dudes who like music.

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